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Most Important Local Search Factors For Vancouver Businesses

(Posted on Nov 3, 2013 at 02:03PM by Lee Byard)

vancouver seoNot all Vancouver SEO strategies are created equal.

There are instead endless variables that determine the success - or failure - of a site. One Big Broadcast understands this, which is why we strive to address the most influential ranking factors. 

Ranking factors, simply explained, are search engine signals. They help to strengthen an individual site’s page popularity, dissecting its relevance on a local and global scale. The most common factors are:

On-Page Signals

These look for specific keywords in title tags, domain names, indexes and more.

External Location Signals

These scan for any link affiliations or citations.

Link Signals

These study anchor texts and inbound links.

Review Signals

These examine the overall quality and quantity of keywords throughout the entire site.

Digital marketing in Vancouver requires an understanding - and application - of ranking factors. It’s only through utilizing these options that a site can rise in Google, Bing and other engines. The occasional keyword is no longer enough. Comprehensive tactics are needed.

Contact One Big Broadcast to learn more.